What is Virtual Production? 1 min video.

A quick demonstration of what Virtual Production is and how it differs from traditional Green Screen.

In Virtual Production, effects are generated in real-time, no waiting and no additional cost for a VFX team to put it together. Because you see the final result on screen as it is being filmed it’s alot easier to act and film it the way you want it, because you don’t have to envision what it’s going to look like.

Real-time effects also enables you to get a complete and world-class production the same day! Another apparent advantage of virtual Production is that you can be anywhere you want without leaving the studio! And you can swiftly travel between winter, summer, night and day. Or you can even go live from your 3D-world!

See a quick demonstration of how you can create your perfect world and elevate your messages with virtual production.

This video was​ filmed on the fly in a break during a production in our Stockholm Studio.